Will players pay for an MMORPG after years of free play?

As our readers know, MMOBomb focuses on free-to-play games. However, we sometimes cover games that might not be strictly F2P, including those with optional early access purchases or those that require expansion purchases. The main point is that we frequently discuss monetization strategies.

Therefore, it’s no surprise that the monetization of Aion 2 has become a topic of conversation. The original Aion is a free-to-play game, although it wasn’t always. Like many MMORPGs, it transitioned to F2P after some time, shortly after its first expansion release, if memory serves. It’s been F2P ever since.

I was somewhat surprised to hear about a potential Aion 2 subscription this week. Now, we have more details from NCSoft, mentioning two different subscription tiers. The description resembles a battle pass system, with a base and a premium sub, both optional. However, discussions suggest it’s not a battle pass. Currently, the exact nature remains unclear, but it’s reportedly a subscription system.

There’s been no mention of an upfront purchase, indicating the game isn’t buy-to-play. That’s all we know for sure. The benefits of these subscription tiers are currently unknown. Of course, these plans could change before the Western launch.

Given the available information, I wonder if players will subscribe to the sequel of a free-to-play game.

Convincing players to pay a monthly (or 28-day) fee might be challenging, given the original game’s long-standing F2P status, especially since it wasn’t always free.

It’s interesting because a battle pass might be more readily accepted. Players often spend money on those. The subscription description sounds like a battle pass, but we don’t know the exact benefits of each tier. Will they offer essential advantages or simply useful perks that aren’t necessary for a solid gaming experience?

Labeling the monetization system as a “subscription” might deter potential players. Even if it’s optional, the term suggests it’s necessary to play, which could alienate a fanbase used to free-to-play. It’s also questionable if it will attract new players.

A one-time B2P purchase might be a better approach. Developers receive upfront revenue, and players avoid recurring fees. This could also potentially reduce (but not eliminate) gold farming and similar issues. Adding a battle pass would also feel optional, allowing players to participate when they choose without feeling obligated, which is something I often do.

Ultimately, we’ll have to wait and see how NCSoft handles monetization at launch. However, rebranding the “subscriptions,” especially if they’re optional, would be a wise move.